The TV Deal the NBA Wishes It Had Not Made

LA Times:

Roughly once a month, the NBA cuts 31 checks to NBA teams as revenue from its multibillion-dollar national television contract.

There are only 30 NBA franchises, so who gets the extra check?

The money goes to brothers Ozzie and Dan Silna, co-owners of the long-forgotten ABA team, the Spirits of St. Louis.

Thirty years ago, Ozzie Silna, with attorney Donald Schupak, negotiated a deal that cleared the way for the ABA to merge with the NBA. It ranks as one of the best sports deals in modern times, one that has paid the Silnas about $168 million and continues to pay off.

. . .

“We honor the deal,” said Donnie Walsh, the Indiana Pacers’ chief executive. “I can’t say we haven’t met and tried to settle it. But it’s the greatest deal known to man. What more can you say?”

The key line in the Silnas’ TV contract that makes NBA executives cringe reads: “The right to receive such revenues shall continue for as long as the NBA or its successors continues in its existence.”

. . .

They are due an even larger jackpot from the NBA’s current contract, which began in 2002. That six-year, $4.6-billion deal with ABC/ESPN and TNT could earn them upward of $24 million annually, according to Silna.

Without having to dole out salaries or money on stadium leases, the Silnas earn more each season than most NBA teams.

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